SERVICE
Multilingual Website Development
Multilingual Support and Hotel Reservations
[ MULTILINGUAL ]
In Studio
Easy to Maintain After Launch
Websites for International and Multilingual Audiences
Studio
Multilingual
Legal Compliance (Cookie Consent, etc.)
Accommodation Reservation Integration
[ PHILOSOPHY ]
We won't stop at just localizing it into multiple languages.
Compliance, reservations, and operations.
A multilingual website that "inspires confidence."
From legal compliance—such as cookie consent and rules for data transmission to third parties—to hotel reservations via the “CHILLNN integration” for the hospitality industry.
We’ll design a comprehensive solution centered around Studio to streamline your operations.
[ ISSUE ]
Do you have any of these concerns?
1
We want to attract more tourists from Europe and the United States to Japan.
INBOUND
2
We want to make our product catalog available in multiple languages so we can sell our products overseas.
BTOB
3
As our international business and hiring have increased, we’ve found that we need an English-language page.
CORPORATE
4
How should I translate text in images (such as banners)?
DESIGN
5
Do I need a “cookie consent banner” on my site?
COMPLIANCE
6
Since overseas tools only offer support in English, I'm worried about whether I'll be able to set them up correctly.
SUPPORT
[ TWO DECISIONS ]
When implementing multilingual support, there are two decisions that must be made first
01
How to Create a Multilingual Website
A
If you want to translate just a few pages into multiple languages
Translate key pages and build the site manually
B
If you want to make the entire site multilingual
Dynamic Full Multilingual Support via Machine Translation (Including SEO)
02
Which country's citizens should we target?
A
Domestic, Foreign Residents, Asia/North America
It's fine as long as there is a "Public Disclosure (External Communication Guidelines)" page.
B
EU, UK, and Switzerland
A cookie consent (CMP) banner is required
FIRST QUESTION
"Do you intentionally target customers in the EU, the UK, and Switzerland at
?"
This single answer will change the mechanisms your site needs.
If you're hosting guests from Europe,
You need a consent banner (CMP) to obtain consent before collecting browsing data.
[ RISK ]
What happens if you publish it without knowing?
01
Rules in Japan
External Transmission Rules
When you use web analytics or advertising tags, information about visitors is sent to external parties. For certain types of websites, such as social media and e-commerce sites, it is a legal requirement to disclose this (effective 2023). Whether a site is subject to this requirement depends on its nature, so you must first determine which category it falls into.
02
European Rules
GDPR and Others
When communicating with customers in the EU, the UK, and Switzerland, the basic principle is to collect data “only after obtaining consent,” even if the applicable laws differ. Violations can result in hefty fines, so you cannot simply say, “It doesn’t apply to us because we’re a Japanese company.”
03
Tool Management
The Pitfalls of Overseas Tools
Many international tools, such as multilingual features and consent banners, offer explanations, configuration screens, and support exclusively in English. If you just set them up haphazardly and publish them, no one will realize that they aren’t working properly.
"Being able to publish" and "being able to continue publishing" are two different things.
[ SAMPLE ]
Concept image of a multilingual lodging website integrated with Studio and CHILLNN
